MV Agusta F3: The €9,000 Motorcycle that Castiglioni Hopes Will Save the Company - MVAgusta.net
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post #1 of 48 (permalink) Old 08-10-2010, 11:00 PM Thread Starter
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MV Agusta F3: The €9,000 Motorcycle that Castiglioni Hopes Will Save the Company

Not sure if this has been posted yet...off of A&R

http://www.asphaltandrubber.com/bike...ta-f3-details/

Quote:
Italian news site Il Sole 24 Ore sat down with the new owner of MV Agutsa, Claudio Castiglioni, and asked the Italian perhaps the most pertinent question about his new company: what’s next? Striking to the point of things, Castiglioni says much of MV Agusta’s future will depend on the company’s new three-cylinder motorcycles, which the company hopes to sell 10,000 of during the next model year.

Officially now called the MV Agusta F3, Castiglioni was also forthright on some of the details. Already rumored to be a 675cc three-cylinder powered motorcycle, Castiglioni has confirmed this setup along with the fact that there will be at least two price points, with a base and sport model being available.

Pricing for the MV Agusta F3 will start at €9,000 with the sportier F3 costing between €10,000-€11,000. Some gorilla math on the A&R international pricing calculator computes those numbers to be just over $9,000 for the base model, and $10,500-$11,500 for the sport, which makes the new F3 a strong rival for the Triumph Daytona and undercuts the new Ducati 848 EVO considerably.

Like the F4 & Brutale, the F3 will have a naked counterpart as well. Castiglioni calls the smaller naked street bike the “Brutalina” which we sincerely hope is not the name the company lands-on for the bike, but the new CEO was quick to say that the naming of the smaller Brutale has not yet been finalized. No word on pricing yet for the smaller Brutale, but expect it to be somewhere in the $8,500 range.

While these prices are encouraging, the goal of 10,00 units in the first year of its restart is a daunting task for MV Agusta. Castiglioni is surely looking at Ducati’s numbers, which sells similar numbers in the lower-priced Monster segment. Time will tell if this strategy is the winning recipe for MV Agusta, and if the brand can maintain its premium sport bike status while undercutting with the F3 progeny.
so not just the F3 at an amazing price range, but a baby brute too!
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post #2 of 48 (permalink) Old 08-10-2010, 11:20 PM
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Yay (flatly). We'll see...

B4 750S [sold]
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post #3 of 48 (permalink) Old 08-10-2010, 11:31 PM
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The price conversion is amazing. A Euro is trading for more than 1,30 $ at the moment. Means 10.000 Euro equals to 13.000 USD.
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post #4 of 48 (permalink) Old 08-10-2010, 11:40 PM
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Originally Posted by haupti View Post
The price conversion is amazing. A Euro is trading for more than 1,30 $ at the moment. Means 10.000 Euro equals to 13.000 USD.
It never works that way though, thank goodness. They will find an appropriate market price for the bike--If it were a straight conversion, then an F4 would be nearly $30,000, and it's thankfully not.

I suspect A&R's pricing estimate is pretty accurate.

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post #5 of 48 (permalink) Old 08-10-2010, 11:41 PM Thread Starter
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Except EU MSRP prices NEVER convert directly when vehicles are brought over stateside. Not that this couldn't be an exception, but A&R's price estimate seems fair enough. I'm gonna guess slightly more than what they said which is still within range from all the other supersport competitors:

Quote:
(2010 prices)
Yamaha R6: $10,490
Honda CBR600RR: $11,199, $12,199 (ABS)
Suzuki GSX-R600: $10,399
Kawasaki ZX-6R: $10,499
Triumph Daytona 675: $9,999
Ducati 848 EVO: $12,999 (black), $13,999 (red)

Last edited by soupy; 08-11-2010 at 12:32 AM.
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post #6 of 48 (permalink) Old 08-10-2010, 11:50 PM
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Sounds good! If the F3 looks good and costs $10K or under, I could see it doing very well! There are a lot of people out there who dont like 1000's and want something smaller.

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post #7 of 48 (permalink) Old 08-11-2010, 03:23 AM
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Quote:
Originally Posted by soupy View Post
Not sure if this has been posted yet...off of A&R

http://www.asphaltandrubber.com/bike...ta-f3-details/

Like the F4 & Brutale, the F3 will have a naked counterpart as well. Castiglioni calls the smaller naked street bike the “Brutalina” which we sincerely hope is not the name the company lands-on for the bike, but the new CEO was quick to say that the naming of the smaller Brutale has not yet been finalized. No word on pricing yet for the smaller Brutale, but expect it to be somewhere in the $8,500 range.

so not just the F3 at an amazing price range, but a baby brute too!
The Brutalina eh? Sounds like a real mans bike. Randy, you getting one?
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post #8 of 48 (permalink) Old 08-11-2010, 05:30 AM
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I'm going to say it will be at least 11k, since the CBR600RR is 11,200. I mean they sell for 9200 but its a Honda in a poor economy & has anyone ever worked on a Honda? They have so much rubber tubing you can't get to any adjustment screw. The 848 Dark is 12,500 so as long as it is below 13, i think it will sell BIG because it is the better looking bike.
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post #9 of 48 (permalink) Old 08-11-2010, 06:49 AM
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Originally Posted by Chr1s_j View Post
The Brutalina eh? Sounds like a real mans bike. Randy, you getting one?

I knew that was coming as soon as I read it...

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post #10 of 48 (permalink) Old 08-11-2010, 07:16 AM
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@ 11.5k, the price point seems spot on -- I'd probably wait for the 675 Senna/SPR/Tamburini though
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