It's official, Harley-Davidson-Buell-MVAgusta -
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post #1 of 198 (permalink) Old 07-11-2008, 07:21 AM Thread Starter
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It's official, Harley-Davidson-Buell-MVAgusta

Harley-Davidson just posted on there investors web page on, that they were aquiring 100% of MVAgusta for $109million.
They are buying back in what basically is there old factory/company
Aermacchi that they owned for 1960 - 1978 when it was sold to Castiglioni brothers who started Cagiva from that purchase.
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post #2 of 198 (permalink) Old 07-11-2008, 07:30 AM
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post #3 of 198 (permalink) Old 07-11-2008, 07:41 AM
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MV Rod, here I come
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post #4 of 198 (permalink) Old 07-11-2008, 08:08 AM
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Cool. I just cut the sleeves off of all of my riding jackets! Now, I can start practicing parking in front of the saloons, smoking cigarettes, and making plans to trailer my bike to Sturgis!!!

Oh, I'm gonna need to get a tatoo, also...

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post #5 of 198 (permalink) Old 07-11-2008, 08:12 AM
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Think they'll let us ride our MV's in the anniversary parade in Milwaukee this summer? Doubt it. I'm running out the door now to attach a stuffed animal and a flag to the back of my MV. Maybe some grips with fringe too!!!! Here's the link to HD's news release.

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Last edited by Slobo; 07-11-2008 at 08:21 AM. Reason: addition of link
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post #6 of 198 (permalink) Old 07-11-2008, 08:17 AM
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Here's the release from the H-D website to save everyone digging through the layers:

Harley-Davidson To Acquire MV Agusta Group Expanding Presence In Europe
Italian Company Known for Premium, High-Performance Motorcycles

Milwaukee, Wis., July 11, 2008 -- Harley-Davidson, Inc. (NYSE: HOG) today announced the signing of a definitive agreement to purchase the Italian motorcycle maker MV Agusta Group (MVAG). Under the agreement, Harley-Davidson will acquire 100 percent of MV Agusta Group shares for total consideration of approximately 70 million euros ($109 million), which includes the satisfaction of existing bank debt for approximately 45 million euros ($70 million). In addition, the agreement provides for a contingent payment to Claudio Castiglioni in 2016, if certain financial targets are met. MV Agusta Group is privately held, with the Castiglioni family owning 95 percent of MVAG shares.

The acquisition is expected to close in several weeks, pending the satisfaction of contingencies and receipt of regulatory approvals. Harley-Davidson intends to fund the transaction primarily through euro-denominated debt.

MV Agusta Group has two families of motorcycles: a line of exclusive, premium, high-performance sport motorcycles sold under the MV Agusta brand; and a line of lightweight motorcycles sold under the Cagiva brand. MV Agusta's F4-R motorcycle, powered by a 1078cc in-line four-cylinder liquid cooled engine, is rated at 190 hp. The company sells its products through about 500 dealers worldwide, the vast majority of them in Europe. In 2007, MVAG shipped 5,819 motorcycles. During 2008 MVAG has significantly slowed production due to financial difficulties.

"Motorcycles are the heart, soul and passion of Harley-Davidson, Buell and MV Agusta," said Harley-Davidson, Inc. Chief Executive Officer Jim Ziemer. "Both have great products and close connections with incredibly devoted customers. The MV Agusta and Cagiva brands are well-known and highly regarded in Europe. They are synonymous with beautiful, premium, Italian performance motorcycles," Ziemer said.

Harley-Davidson, Inc. plans to continue to operate MV Agusta Group from its headquarters based in Varese, Italy. Following closing, the first priority will be to appoint a leadership team to include a new Managing Director and to resume the manufacture of current models.

Current MV Agusta Group Chairman Claudio Castiglioni will continue in a leadership role as Chairman and will play a major role in future product development. Design Chief Massimo Tamburini will continue his leadership of MV Agusta Group's world leading sport-bike design studio.

"We take enormous pride in MV Agusta and Cagiva motorcycles," said Castiglioni. "Our riders seek an uncompromising experience in premium performance motorcycles. And with Harley-Davidson's deep understanding of the emotional as well as the business side of motorcycling, I have great confidence that our motorcycles will excite customers for generations to come."

According to Ziemer, the acquisition is intended primarily to expand Harley-Davidson, Inc's presence and footprint in Europe, complementing the Harley-Davidson and Buell motorcycle families. Retail sales of Harley-Davidson motorcycles have grown at a double-digit rate in Europe in each of the last three years, as the Company has increased its strategic focus on global markets.

"The acquisition of MV Agusta Group will enhance Harley-Davidson, Inc's position as a global leader in fulfilling customer dreams and providing extraordinary customer experiences. We look forward to a long relationship with the MV Agusta and Cagiva families of customers and employees," said Ziemer.

Conference Call
Harley-Davidson, Inc. will hold a webcast conference call regarding the acquisition from 8:00 to 8:30 a.m. (central time) today, July 11, with Tom Bergmann, Executive Vice President and Chief Financial Officer, Harley-Davidson, Inc. To access the webcast, please log on and register at least ten minutes prior to the start time at, under the Investor Relations section. A replay of the webcast will be available at the same location approximately two hours after the call concludes.

Company Background
Harley-Davidson, Inc. is the parent company for the group of companies doing business as Harley-Davidson Motor Company (HDMC), Buell Motorcycle Company (Buell) and Harley-Davidson Financial Services (HDFS). Harley-Davidson Motor Company produces heavyweight motorcycles and offers a line of motorcycle parts, accessories, general merchandise and related services. HDMC manufactures five families of motorcycles: Touring, Dyna®, Softail ®, Sportster ® and VRSC™. Buell produces premium sport performance motorcycles and offers a line of motorcycle parts, accessories, and apparel. HDFS provides wholesale and retail financing and insurance programs primarily to Harley-Davidson and Buell dealers and customers.

Forward-Looking Statements
Harley-Davidson, Inc. intends that certain matters discussed in this release are "forward-looking statements" intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements can generally be identified as such because the context of the statement will include words such as Harley "believes," "anticipates," "expects," "plans," or "estimates" or words of similar meaning. Similarly, statements that describe future plans, objectives, outlooks, targets, guidance or goals are also forward-looking statements. Such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those anticipated as of the date of this release. Certain risks and uncertainties are described below. Shareholders, potential investors, and other readers are urged to consider these factors in evaluating the forward-looking statements and cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements included in this release are only made as of the date of this release, and Harley-Davidson, Inc. disclaims any obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.

Although Harley-Davidson and MV Agusta Group have signed a definitive purchase agreement, there is no assurance that all of the contingencies will be satisfied or that the governmental approvals will be obtained in a timely manner or at all. The proposed acquisition may not occur if the conditions to completing the transaction are not satisfied in a timely manner.

In addition, Harley-Davidson intends to finance a portion of the consideration by borrowing funds and its level of indebtedness may increase as a result, which may cause Harley-Davidson to incur additional interest expense and limit Harley-Davidson's ability to obtain additional financing. It could also increase Harley-Davidson's exposure to general adverse economic and industry conditions and adversely impact Harley-Davidson, Inc.'s earnings per share. Furthermore, Harley-Davidson may have challenges successfully integrating or profitably operating the business of MV Agusta Group.

Financial Contact:
Amy Giuffre (414) 343-8002

Media Contact:
Bob Klein (414) 343-4433

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post #7 of 198 (permalink) Old 07-11-2008, 08:23 AM
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Originally Posted by twoeleven View Post
Cool. I just cut the sleeves off of all of my riding jackets! Now, I can start practicing parking in front of the saloons, smoking cigarettes, and making plans to trailer my bike to Sturgis!!!

Oh, I'm gonna need to get a tatoo, also...


You might also want to cut the ass out of your leathers as well!
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post #8 of 198 (permalink) Old 07-11-2008, 08:25 AM
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I'm heading to the garage to bolt my RG3's onto my Night Rod.

Maybe Mr Tambo can give that dog ugly Buell 1125R a big makeover

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post #9 of 198 (permalink) Old 07-11-2008, 08:31 AM
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Oh no Mr. Bill...not the fat woman

How big of a cottage cheese thighed, daisy duke wearing, tatto-laden female can I get on the back of the Brutale? And how can I attach a vibrator under such a thin rear seat to keep her happy?

I can't wait to see the "new and revised" 1948 cloned 125 three-gear Agusta in Harley showrooms near me in the not to distant future. And just think what MV will do with that great Sportster motor in it.

And just think of all the choices we'll now have for a new black tee shirt.

I can't see this as being a good thing for MV with H-D's current cash crunch, decreased sales, lay-off's at the York plant, and business as usual at H-D corporate.

And I just can't see the H-D wrench at my local H-D shop understanding how you can't fine tune the Brute with a friggin' hammer.

I guess now we know what those limited orange and black Brutales were all about.

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Last edited by GasCitySmitty; 07-11-2008 at 08:39 AM.
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post #10 of 198 (permalink) Old 07-11-2008, 08:33 AM
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Originally Posted by esq'z me View Post
Obnoxiously loud pipes are not good for our riding freedom. I like a nice sounding bike as much as the next guy, but when it is loud enough to piss people off and annoy everyone besides yourself you are creating the environment where governments begin legislating against all motorcycles.

Noise is the number 1 issue facing the motorcycle industry globally, and our enjoyment of riding great bikes in the future. We can thank the nit-wits with loud pipes for Denver Colorado's ban on bikes downtown, and Arizona's "only stock pipes allowed" laws, as well as other bans and restrictive laws being written everyday.

Loud bikes are impacting every facet of motorcycle riding today. Just read the reports about people in California that can't even ride their off road bikes on their own property because of noise ordinances put in place as a result of loud open pipe race bikes in a neighbor's field. Race tracks and riding areas across the country being forced to close due to noise complaints on a routine basis.

Usually it is the knuckle dragging Harley lifestyle wanna be bad boy bikers who create the animosity amongst the law makers. I would like to think that sophisticated people like us, riding fine Italian exotics, would have better sense.

Please be mindful of your impact and image with the non-motorcyclists when you start trying for the loudest bike you can get. You don't need decibels to make sweet sounding music from your exhaust, or high horsepower.

Casoli pipes are to become compulsory

Last edited by F41NXS; 07-11-2008 at 08:35 AM.
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